Trending on Billboard
Bad Bunny had the second-largest streaming day of his career Feb. 9, the day after his halftime show performance at Super Bowl LX at Levi’s Stadium in Santa Clara, Calif., on Feb. 8.
On Feb. 9, the superstar’s catalog earned 98 million official on-demand streams in the United States, a hike of 27% over the day of the Super Bowl itself (Feb. 8; 77.6 million streams), according to Luminate. This count excludes non-official content, including user-generated video.
Bad Bunny’s sum of 98 million misses being his biggest streaming day ever by a hair (or in football terms, a few yards, or even inches). On May 6, 2022, the release day of his 13-week Billboard 200 No. 1 album Un Verano Sin Ti, his catalog drew 98.2 million official on-demand streams.
As for the rest of Benito’s top five days: Oct. 13, 2023 (91 million, on the release day for Un Verano Sin Ti follow-up Nadie Sabe Lo Que Va a Pasar Mañana); Feb. 8 (the aforementioned 77.6 million); and May 7, 2022 (69.1 million).
(Feb. 9 did, however, produce a new personal best for Bad Bunny: He sold 16,000 song downloads that day, surpassing the 12,000 sold on Oct. 12, 2018.)
Bad Bunny’s two-day streaming number the day of the Super Bowl and the day after (Feb. 8-9) ends up at a grand total of 175.7 million streams, up 67% over the previous two days (105 million).
Over the seven-day period of Feb. 3-9, Bad Bunny amassed 401.8 million streams, a surge of 105% over Jan. 27-Feb. 2 (195.4 million). That’s amid a sustained eight-day rise in his overall daily streaming activity that began Feb. 2 with 35.8 million streams, the day after his win for album of the year at the 2026 Grammy Awards.
“DtMF,” which briefly closed out the Super Bowl halftime performance, led Bad Bunny’s catalog in streams on Feb. 9, racking up 9.8 million listens. “Baile Inolvidable” followed (6.6 million), with “Nuevayol” (5.8 million), “Tití Me Preguntó” (5.2 million) and “EOO” (4.4 million) rounding out the top five. Of that group, all but “Tití Me Preguntó” are on Bad Bunny’s 2025 album Debí Tirar Más Fotos; the outlier is from Un Verano Sin Ti. All five songs were a part of the Super Bowl performance.
As previously reported, Debí Tirar Más Fotos bounds 9-2 on the Billboard 200 dated Feb. 14 as the chart’s Greatest Gainer, up 138% to 85,000 equivalent album units, and “DtMF” reenters the Billboard Hot 100 at No. 10.
The Feb. 21-dated Billboard charts will reflect consumption on Feb. 6-12, with Debí Tirar Más Fotos expected to experience a sizable leap in units toward the Billboard 200, along with Un Verano Sin Ti and other Bad Bunny albums, while music from his catalog is primed to scale the Hot 100 and Hot Latin Songs charts.
